My Fundraiser

Let's be honest-traditional fundraising can feel repetitive. Chocolate bars, candles, and products that sit in cupboards until they're forgotten. My Fundraiser changes that by offering something everyone actually needs: everyday essentials. Whether you choose the traditional approach or the modern online model, you're offering products that supporters will use and appreciate, making fundraising feel natural and effortless.

The beauty of My Fundraiser is choice. You can go the classic route with products like toilet paper that supporters purchase directly, or embrace the future of fundraising where supporters buy essentials online at regular prices, and 10% automatically goes to your cause. No awkward conversations, no extra costs, just maximum impact with minimal effort.

Why Essential Products Create Effective Fundraising

• Genuine Utility: Everyone needs toilet paper and other household essentials. When you offer products people actually use, selling becomes easier because the value is immediately clear.
• Two Flexible Options: Choose the approach that works best for your group. Traditional sales for hands-on fundraising, or online for passive, ongoing income. Flexibility maximises your success potential.
• No Awkward Conversations: With the online model, supporters simply shop for what they need anyway. No sales pitches, no pressure-just natural support that happens in the background.
• Ongoing Potential: The online model creates passive income. Once set up, supporters can continue supporting your cause with every purchase, creating sustainable fundraising.
• Broad Appeal: Essential products appeal to everyone. There's no niche market or limited audience-every household needs these items.
• Simple and Straightforward: Both approaches are easy to understand and implement. That simplicity removes barriers and makes getting started effortless.

Your Essential Fundraiser Roadmap

1. Connect with My Fundraiser

Click the "View Website" button above to express your interest. Their team, led by Rachel, will provide all the information you need: product details, pricing, ordering procedures, and support to help you choose the right approach for your group.

2. Choose Your Path

Decide whether the traditional product sales approach or the modern online model works best for your group. Consider your community, your goals, and your capacity for managing the fundraiser.

3. Set Your Goal

What will these funds achieve? Be specific: school resources, sports equipment, community projects, or special initiatives. Clear goals motivate supporters and help them understand the impact of their participation.

4. Launch Your Campaign

For traditional sales: distribute products, set up collection points, and promote through your usual channels. For online: register your cause, share your link, and let supporters shop naturally.

5. Make It Easy

For traditional sales: accept cash, bank transfers, and cheques. Keep clear records. For online: share your link widely and make it easy for supporters to find and use.

6. Build Momentum

Share progress updates regularly. Celebrate milestones. For online campaigns, remind supporters that they can continue supporting with every purchase.

7. Finalise and Thank

Complete your sales, collect payments, and thank all supporters. For online campaigns, track your ongoing income and celebrate the sustainable fundraising model you've created.

Pro Tips for Maximum Success

• Emphasise Value: Highlight that supporters are purchasing products they need anyway. The value proposition is clear and compelling.
• Leverage Both Approaches: Consider running both models simultaneously. Traditional sales for immediate income, online for ongoing support.
• Make It Convenient: For traditional sales, offer multiple collection points and flexible payment options. For online, make your link easily accessible and shareable.
• Share the Impact: Regularly update supporters on how their purchases are making a difference. Impact stories create continued engagement.
• Create Urgency: For traditional sales, set clear deadlines. Limited-time opportunities create action and prevent procrastination.
• Simplify the Message: Keep your messaging simple and clear. "Buy what you need, support our cause" is easy to understand and share.

Why Essential Product Fundraisers Work

Essential product fundraisers succeed because they offer genuine utility combined with easy participation. Your supporters aren't just donating-they're purchasing products they need while supporting your cause. That natural alignment removes friction and makes fundraising feel effortless.

The flexibility of two approaches also means you can choose what works best for your community, maximising your chances of success. It's fundraising that feels practical, valuable, and genuinely helpful for everyone involved.

Ready to fundraise with essentials? Contact My Fundraiser today and discover how everyday products can transform your next fundraising campaign!